Blue Ocean Strategy (Book Review)

Blue Sea Strategy (The Review)

Today I just read probably the most amazing business books I have read within my entire existence which is “Blue Sea”.

This is actually the book descriptions obtained from Amazon . com:

“Compiled by the company world’s new gurus, Blue Sea Strategy is constantly on the challenge all you thought you understood about competing in the current crowded marketplace. With different study of 150 proper moves spanning greater than a century and thirty industries, authors W. Chan Kim and Renee Mauborgne reason that lasting success originates from creating ‘blue oceans’: untapped new market spaces ripe from growth. And the corporate world has caught on – companies all over the world are skipping the bloody red oceans of rivals and creating their particular blue oceans. With more than a million copies offered worldwide, Blue Sea Technique is rapidly reaching “must read” status among smart business readers. Have you ever caught the wave?

The worldwide phenomenon which has offered 3.six million copies, is printed inside a record-breaking 44 languages and it is a bestseller across five continents―now updated and expanded with new content

Within this perennial bestseller, accepted by organizations and industries worldwide, globally prominent management thinkers W. Chan Kim and Renée Mauborgne challenge all you thought you understood concerning the needs for proper success. Recognized among the most legendary and impactful strategy books ever written, Blue Sea Strategy, now updated with fresh content in the authors, argues that cutthroat competition leads to only a bloody red sea of rivals fighting more than a shrinking profit pool. With different study of 150 proper moves (spanning greater than a century across 30 industries), the authors reason that lasting success comes not from battling competitors but from creating “blue oceans”―untapped new market spaces ripe for growth.

Blue Sea Strategy presents an organized method of making your competition irrelevant and descriptions concepts and tools any business may use to produce and capture their very own blue oceans. This expanded edition includes:

A brand new preface through the authors: Help! My Sea Is Popping Red

Updates on every case and examples within the book, getting their tales to the present time

Two new chapters as well as an expanded third one ― Alignment, Renewal, and Red Sea Traps ― that address probably the most pressing questions readers have requested in the last ten years

A landmark work that upends traditional considering strategy, this bestselling book charts a bold new road to winning the long run. Think about this your best guide to making uncontested market space―and making your competition irrelevant.

To understand more about the strength of blue sea strategy, visit There you’ll find all of the sources you need―from ideas used and cases from government and industry, to teaching materials, mobile phone applications, real-time updates, and tips and tools that will help you help make your blue sea journey successful.”

Blue Sea Strategy Book:


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Blue Ocean Strategy (Book Review)
Blue Ocean Strategy (Book Review)
Blue Ocean Strategy (Book Review)
Blue Ocean Strategy (Book Review)

Blue Ocean Strategy (Book Review)

Blue Ocean Strategy (Book Review)

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