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ARE YOU TEMPTED TO GO TO BUSINESS SCHOOL? SAVE YOUR MONEY AND READ THE PERSONAL MBA INSTEAD.
An MBA at a top business school is an enormous investment in time and cash. And if you don’t want to work for a consulting firm or an investment bank, the chances are it simply isn’t worth it. The Personal MBA gives you simple mental models for every subject that’s key to commercial success. From the basics of products and marketing to the nuances of teamwork and systems, this book distils everything you need to know to take on the MBA graduates and win.
10 Core Principles of MBA
1. Value Creation
2. Marketing
3. Sales
4. Value delivery
5. Finance
6. The Human Mind
7. Working With Yourself
8. Working With Others
9. Understanding & Analyzing Systems
10. Improving Systems
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