#purplecow #sethgodin #marketing
‘Purple Cow’ by Seth Godin explains the process of creating a business that stands out in a crowd. It explains why brands need to build their marketing into the design of their products so they can leverage modern marketing techniques, and abandon the ‘old’ ways of marketing to the masses.
SUBSCRIBE: https://www.youtube.com/channel/UC8LAMwgP420q83dmxuwQOog
Amazon UK Link: https://amzn.to/2ZE156Y
Amazon US Link: https://amzn.to/2AbVjig
Follow Steve on Instagram: https://instagram.com/stevemidjnr
Follow Steve on Twitter: https://twitter.com/stevemidjnr
Ratings:
Best Deal Offer For Exclusive Publish Ebook, Click Image Below
Content/ Knowledge – 9/10
Writing quality – 9/10
Engagement – 8/10
Would I read it again? – Yes
Overall – 9/10
Timestamps:
1:09 – The P’s of Marketing
2:57 – The Death of the TV Industrial Complex
4:27 – The Ideavirus
6:18 – The Problem With The Cow
8:06 – The Benefits of Being The Cow
9:25 – The Process
11:17 – Modern Marketing
13:17 – Summary
SUBSCRIBE: https://www.youtube.com/channel/UC8LAMwgP420q83dmxuwQOog
Amazon UK Link: https://amzn.to/2ZE156Y
Amazon US Link: https://amzn.to/2AbVjig
Follow Steve on Instagram: https://instagram.com/stevemidjnr
Follow Steve on Twitter: https://twitter.com/stevemidjnr